BLKJ HAVAS
We are BLK J. An independent creative agency that exists to make brands famous. Mostly with tech, sometimes with film, sometimes with whatever, but never with advertising. People hate advertising. We love people.
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MOE Curiosity Taught the Cat

 

MOE:

CURIOSITY TAUGHT THE CAT

 
 
 
 

Imagine if we told children that curiosity taught the cat instead. All teachers teach lessons, but it’s the truly special ones that teach children to be curious.  

For the MOE Kindergarten teachers recruitment video, we decided to tell the story of a curious kitten named Button, who debunked the age-old cautionary expression ‘curiosity killed the cat’ with her journey into the unknown, against the advice of her scaredy-cat friends, empowered by her teacher!