BLKJ HAVAS
We are BLK J. An independent creative agency that exists to make brands famous. Mostly with tech, sometimes with film, sometimes with whatever, but never with advertising. People hate advertising. We love people.
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Stand By Me

 

MCI:

STAND BY ME

 
 
 
 

The Ministry of Communications and Information (MCI) tasked BLKJ to create a piece that would inspire the nation to stand united in the face of the COVID-19 crisis.

Featuring a uniquely Singaporean rendition of the Ben E. King classic ‘Stand By Me’ sung in all four of our official languages, the film puts the spotlight on everyday heroes who have supported and looked out for their fellow countrymen and women during these trying times. A rallying song which reminds Singapore that – when we stand together, nothing can stand in our way.